Happy birthday ‘www’, and boy hasn’t it grown into an enticing young social thing….
Its pulling power today is so strong that the average Briton spends 50 days a year online, or almost 8 hours a week surfing and contributing to the 19 blog posts a second that are generated world wide! The idea that TV could be challenged as the most common pastime is almost here.
A sardonic interpretation on the celebration through categorisation can be seen by the
Spatial Literacy Society. To help develop our understanding of the different impacts that technology has upon the ways in which people use it in their everyday lives, they have just finished expanding the original single "digital divide" between "haves" and "have nots" into 8 main e-groups and subdivided of 23-etypes filtered by your postcode.
Click here to view your e-type.
Maybe its a quick way to help foresee if your viral marketing campaign is to translate and physically reach its target…
