15/05/2008
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Waterwise ~ an optimised NGO campaign websiteA Waterwise Websatiworks, the optimisation and convergent marketing consultancy was engaged by the UK-based NGO ‘Waterwise’ to optimise its existing website and develop its online marketing strategy.Born from the main UK water suppliers, the primary role of Waterwise is an independent, impartial advocacy, information spot that utilises its strong information base to get key facts out to the UK general public, businesses and media regarding water saving methods to help meet water efficiency targets. satiworks developed a tiered strategy to transform the existing library site into a social interactive campaign and educational tool which is easily found and relevant to both young and old members of the general public and businesses. Sebenza Systems, Waterwise’s existing website’s development team will be creating the refined backend and tools recommended by satiworks’ SEO architecture best practice guidelines. To view the existing Waterwise website, log on to www.waterwise.org.uk Read more about the plans on Marketing Week |
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